- Tom BrezsnyWill Realtors even be necessary in the future?June 30, 2020Picking up the thread…. New post-Covid protocols for showing and selling real estate have hastened the demise of some older industry traditions that were already on their way out. No more driving people around or handing out flyers for starters. If the threat of the coronavirus persists other longtime industry practices could easily end up on the endangered species list as well. Right now in Phase Two of California’s roadmap to recovery, here’s what real estate’s new normal looks like: COVID-19 pictographs and safety plans...
- Tom BrezsnyNew post-Covid protocols for showing and selling real estateJune 23, 2020Picking up the thread…. New post-Covid protocols for showing and selling real estate have hastened the demise of some older industry traditions that were already on their way out. No more driving people around or handing out flyers for starters. If the threat of the coronavirus persists other longtime industry practices could easily end up on the endangered species list as well. Right now in Phase Two of California’s roadmap to recovery, here’s what real estate’s new normal looks like: COVID-19 pictographs and safety plans...
- Tom BrezsnyThe long goodbye for most of the methods of yesteryear is finally over.June 16, 2020Last year, I wrote a column about significant changes the real estate process had undergone over the last thirty years, while noting that rate of change would most likely continue to accelerate in the future: Real estate keeps changing right along with everything else. Best practices in today’s real estate don’t look anything like they did three decades ago when I first started. They don’t even look much like they did six or seven years ago when the market was just re-emerging from the long...
- Tom BrezsnyToday, 10,000 people in the U.S, will turn 65.June 8, 2020Today, 10,000 people in the U.S, will turn 65. They’re part of a huge demographic shift that’s changing the culture, as millions of baby boomers born in the middle of the 20th century try to figure out how to live the last third of their lives in the 21st. The only thing different about today is: most of those 10,000 people will be sheltering in place and having their birthday celebrations on Zoom. Early on in the pandemic, I saw this quote from Scott Galloway,...
- Tom BrezsnyOne of the best things Realtors can do is provide informationJune 1, 2020There are lots of things to worry about - staying healthy is at the top of the list. But at the moment, more attention is becoming focused on the second part of the coronavirus crisis. Part 1 was the initial outbreak and the efforts to save lives and stop the spread. Part 2 is what happens next, as we emerge from Shelter in Place (SiP), reboot the economy and try to find some semblance of normal again. Even though real estate is an essential service,...